Plumber Competitive Intel
Every move your competition made. And what to do about it.
A monthly intelligence brief on your local rivals and the regional giants above them, with the next move already worked out. No dashboards, no logins. It just shows up.
The big guys have had this intelligence for years. Now you can too — delivered to your inbox with strategic moves.
What we watch every month, and what to do about it
Every report comes from an AI agent we built and trained specifically for this job. It watches your market and turns what it finds into moves you can act on.
Paid Search
Every ad your competitors run, and what changes when they change it. Price drops, new offers, new neighborhoods they're suddenly chasing, so you know whether to match it or hold your price.
Social Ads
What they're putting in front of your customers on Facebook and Instagram. New creative, new promotions, the moment they start one, so you can respond before it pulls customers away.
Reviews & Reputation
Star ratings, how fast new reviews are landing, and what their own customers say they paid. A listing that's gone quiet loses to one with a review from yesterday, so you'll know exactly when it's worth asking a happy customer for one.
Search Rankings
Where they rank in your neighborhoods, not just citywide. If they're climbing past you somewhere, you'll see it before your customers do, in time to shore it up.
Six sections, every month
Choose the three operators actually competing for your jobs. Every month, see their new ad creative, what customers are saying, and how fast reviews are piling up, side by side. The pattern is obvious at a glance, with the specific move each one opens up for you.
The regional players move the market even when they aren't chasing your customers directly. Giants Watch keeps an eye on them and tells you, in plain terms, when something's worth your attention, when it isn't, and exactly what to do about the ones that are.
Pricing signals pulled from competitor ads and what their own customers say they paid. An early read, not a rate card. Flagged the moment a pattern starts to show, so you know whether to match it, ignore it, or get ahead of it.
Every other section already told you what matters and what to do about it. This is where it gets prioritized: what's worth doing today for free, what's worth a call to your marketing person, and what to do first. You're never left holding data with no next step.
Every report opens with what's actually happening in your market this month: how many plumbers are competing for the same searches, what the season is doing to demand, and one specific fact worth knowing. Not a national trend piece. Your neighborhoods, this month.
New customers cost more to win than the ones you already have. Every report includes one specific move (a review follow-up, a check-in text, a referral ask) to bring back attention from people who've already used you. A different move each month, never the same script twice.
How it works
Tell us who you're
up against
A few minutes, once. Your competitors, your neighborhoods, what you offer.
Yours, theirs, and
the big guys.
Ads, reviews, pricing signals, rankings, hiring. Yours and theirs.
Read it in 90 seconds,
go deeper if you want
One email, once a month. Specific moves at a glance, plus the full PDF if you want the evidence behind them.
Limited Availability
Founding Member Pricing
$129/month, locked in for life
Lock in a special introductory price and help shape what this product becomes, for as long as you're a customer. Limited to the first 5 operators.
After founding spots are gone, the price is $399 setup + $149/month.
Payments secured by Stripe.
Frequently asked questions
About five minutes, once, to tell us who you compete with. After that, nothing. You don't need to learn another complicated platform. The report just shows up.
No. The recommendations adapt to what you're already doing. If you don't run ads, we won't tell you to start running ads with no plan. We'll tell you what to do without one.
Every fact in the report comes with the specific move it opens up, right where the fact is, not buried in a to-do list at the end. If a competitor's ad activity changes, the same paragraph tells you what that means for you and what to do about it.
We watch the same public information your customers see every day: ads, Google Business reviews, search rankings, and what people are saying online. We just watch it every month so you don't have to.
No long-term contract. It's month to month. Cancel anytime.
Those companies want to manage your marketing. We're not trying to run your campaigns or be your agency. We just tell you what's actually happening in your market, every month, so you can decide what to do next.
Update your account preferences anytime. No back-and-forth required.